It really is true that Mom knows best.

When stay-at-home mom Lisa Campbell was developing her concept for a safe, clean indoor playground in 2008, she encountered a lot of resistance from bankers, town officials and business professionals. Campbell sought the advice of SCORE and mentor Randy Roody after her bank rejected her initial application for a loan.

But thanks to her vision, perseverance and three years of planning alongside her SCORE mentor, her dream came true in the form of Nuthin’ But Good Times, a Caribbean-island-style indoor play area complete with play equipment, mazes and tunnels, in Merrimack, New Hampshire.

My successes. 

Built in a former skating-rink facility, Nuthin’ But Good Times is all about kids having fun and engaging in active play, in a safe and clean environment.  The concept was an immediate hit with both parents and children. Parents are grateful for the cafe’s healthy food options with allergy alternatives (gluten-free, dairy-free and nut-free choices) while kids love attending Nuthin's birthday par­ties and events, family movie nights, free giveaway days, weekend family events and educational programs.  

“The business is still evolving every day,” noted Campbell during an interview with the New Hampshire Union Leader. “We’ve added a ceramics night, live theater, tween concerts, and are starting to host school functions,” she said. The facility also hosts various community events including Law Enforcement Appreciation Weekend, Firefighter Appreciation Weekend and Military Appreciation Week­end.

Campbell now employs a full staff of 13: a manager, a supervisory crew to watch the kids, and a kitchen staff.

How SCORE helped. 

Campbell found a workshop called “Starting Your Own Business” at SCORE’s Southern New Hampshire chapter to be helpful in getting her idea off the ground. She also used several SCORE templates, including a cash-flow projection sheet, to help create and guide her business plan.

From 2008 through the business opening in 2011, Lisa and SCORE mentor, Randy Roody, met regularly. They fleshed fleshing out the concept for the business and worked on every­thing from preparing a business plan to developing budgets and project­ing cash flow, all while designing the actual play structures and looking for the right location.

It was a thorough and smart business plan that eventually convinced the bank her idea had potential, thus securing the loan she needed to get the ball rolling.

Key Topics

Nuthin’ But Good Times